Online PR News – 05-February-2010 – Social Media Marketing strategies, once considered a passing fad by some members of the SEO community, have become firmly entrenched as an integral Internet Marketing method. While this process has been unfolding for awhile now- Pepsi’s announcement that they will be skipping Super Bowl ads in favor of a 20 million dollar Social Media Marketing campaign should leave no doubt that SoMed is here to stay.